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In 1979, at the age of 6 was the first time I saw a computer. Four-five years later, I was visiting my mother at her work. She was a typesetter for the Nevada Business Journal. I'd clean the offices for extra money, during my summer visit. I was fascinated with this lighted table and how everything was laid out from what she printed out. Those at her work, including my mother, were all happy to show me how magazines were made. It was very exciting to learn.
My mom and step-father were always going on and on about computers being the future. When I went to live with them in '81 or '82 my room was originally and stayed, the IIE room with a modem. I still remember going to the Apple stores back then. I wanted an upgrade to a IIGS, the IIE was a little ancient and the internet had a long way to go.
By no means was I interested in it, but it was cool, especially having my own phone. (Perhaps a little, but I wouldn't have admitted to it back then.) What really caught my eye was their Mac. (Rarely allowed to touch it.)
For years my mother was often self-employed as a graphic designer or did so for other companies. I believe at one point she had her own type-setting machine. It seems the ink, stored in the garage, started a fire. But she was very excited and hopeful having one would help her at-home business.
Through those years, I insisted I was an artist without any need for technology. Oh the lectures, but in order to take drama/theatre, I had to take a computer class. They didn't say I had to pass it, so that was a fair deal.
Even in 1993, a tech school I went to had a word processing class. The dot matrix still wasn't doing what I was typing. I didn't often attend, so fixing the issue wasn't an option I considered.
Even still, within 3 years, I purchased a computer and went online with the WWW.
I began learning web site design. Initially, just some silly geocities page to post my poetry and sometimes change it to mess with my friends. Though I pursued employment and studies in network admin areas, it was design where I excelled.
Out of work at the dot com crash I had someone make some professional signs to hang on the stop signs near my home. Within a couple of weeks, I opened an office location and joined up with them. It was, so far, my most successful company. There is much to be said for "supply AND demand".
I do have to give credit to Macromedia's software and my interest in flash. The software let me see the layout and alter it after in notepad, it and other things I learned, it was a good match for me. However, it didn't take long for everyone to learn web design or make it VERY affordable.
Design of anything fascinates me. Back then, people were getting Atari's and one year, a Speak N' Spell was under the tree. Where some people play with something and then, forget, my brother and I took it apart. WOW!
My grandmother, uncle and brother were all engineers. I just did it with pixels. (I'm sure my brother would hate the reference to being a pixel engineer. So, I think I will keep that in any notes for now on. )
Recently, I was designing a site, prior to this. My friend of a few years kept complaining about all the white space. I gave them the magazine test and they stopped irritating me.
My approach to anything in life, create simplicity out of chaos. My brain is and always will be a sponge for information that intrigues me. Design of a product or service can best be summed with an IPhone.
No different than if you take apart your computer, tablet, Speak n' Spell, an iPhone is a complicated device. When you open it, the design is elegant and simple, it's function is easy and helpful. There may be a demand for what you're doing but in anything you create, this is the skill set to master for your user.
Everything should be that way and society demands it. BudLodge is highly complex on the back end but it should be easy for the visitor. If it isn't, I'm figuring out a way for it to be easy, simple and elegant. Just a matter of looking outside of the box, instead of thinking in one. Of course, with BudLodge, what is in and outside the box is very important to our branding, just as much as the design and functionality of the site.
The magazine on the stand should always stand out from the rest. There are many, there always will be, so make it the "September Issue".